Our Services

Patient Recruitment

Enrollment Accelerated

For more than 20 years, our Patient Recruitment team has integrated our scientific approach to clinical trials with our strategic marketing expertise in direct response, creative, digital and media planning to successfully motivate qualified patients to take action. We help our clients overcome the unique challenges associated with conducting multinational patient recruitment campaigns, including local ethics and regulatory approval processes, cultural acceptance and language barriers, and of course, execution of effective communication programs for patients within their respective countries. Our Patient Recruitment team boasts a proven history of consistently exceeding clients' expectations.

Recruitment Feasibility
  • Market research
  • Site evaluation
  • Lifestyle-based analytics
  • Geo-targeting
  • Media consumption analysis
Recruitment + Retention
  • Strategy & market research
  • Project management
  • Media planning & buying
  • Broadcast & print production
  • Creative development
  • Digital, mobile & social media
  • Public relations
  • Database solutions
Site Optimization
  • Site training & engagement
  • Lead management & resolution
  • Patient education

Late Stage Research

Advancing Science and Strategy

The Continuum Late Stage Research team averages over 25 years industry experience in clinical research, real world evidence development, health economics and outcomes research. Focusing on the unique strategic, operational and regulatory challenges and opportunities inherent in peri- and post-approval research, we have earned an unparalleled reputation and record of success in research design and implementation to establish the clinical, economic, and humanistic value of our clients’ products.

Observational Research
  • Non-interventional studies
  • Patient registries
  • Post-Approval safety surveillance
  • Disease and product registries
  • Regulatory consulting
Health Economics / Outcomes Research
  • Economic modeling
  • Cost of illness studies
  • Cost-effectiveness studies
  • Comparative effectiveness research
  • Patient-reported outcomes research
  • Systematic reviews and meta analysis
  • Strategic planning
Download Findings

Medical Communications

Putting Evidence to Real World Use

Combining unique industry experience with in-depth functional expertise, our global team provides a broad spectrum of medical communications, strategic services, and execution support to identify and address the needs of diverse stakeholders involved in the delivery and reimbursement of healthcare. We believe strongly that medical product companies have an obligation to convey evidence of product value and safety both responsibly and persuasively.

Our goal and our clients’ goal is to achieve measurable results from effectively planned, relevant research initiatives.

  • Scientific platform development
  • Medical writing
  • Core claim and message development
  • Advisory panel development and support
  • Strategic publications planning and management
Market Access
  • Market analysis
  • Needs assessment and insights research
  • Payer and patient research and engagement
  • Value dossier development
  • Key account management strategy and materials
Medical Education
  • Healthcare professional community development and engagement
  • MSL training
  • KOL training
  • Advocacy development
  • Peer-to-peer education development and facilitation
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